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The Best Loyalty Platform for Credit Unions.

Create, launch, and manage targeted member offers and rewards programs in one place.

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Cyder platform illustration showing campaign planning, a loyalty roadmap and member support.

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Get hands-on with Cyder.

See how credit union teams launch and manage dynamic member offers and modern rewards experiences without having to build everything from scratch.

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Create & Launch Faster

Create and launch all member offers and rewards in minutes.

Build your offer in minutes. Choose who it’s for, what members need to do and the reward they’ll earn.

  1. Create an offer

    Name your offer and write what members will see.

  2. Set the rules

    Choose who qualifies and what members have to do to earn.

  3. Pick the reward

    Choose what members earn when they qualify.

  4. Review and launch

    Check your offer details and member preview, then launch your offer.

Explore a guided offer workflow for fictional Lighthouse Credit Union. No real members are contacted or rewards issued. Explore Cyder

Client Spotlight: See how SASCU uses Cyder

End-to-End Loyalty Experience

Manage targeted incentives, ongoing rewards and redemptions.

Build your offer in minutes and let Cyder automate the work across audience selection, member eligibility tracking, rewards fulfillment, performance reporting and more. See member activity, redemptions and program results in one place.

One-time incentives

Reward a member for completing a specific action.

  • Open a New Account or Loan
  • Refer a Friend
  • Renew a Mortgage
  • Set Up a Bill Payment
  • Custom One-Time Offer

Ongoing rewards

Recognize recurring member behavior over time.

  • Product Use
  • Loan Milestones or Interest Paid
  • Membership Tenure
  • Active Product Count
  • +50 Offer Types Available

Rewards redemptions

Give members flexible ways to redeem the rewards they earn.

  • Preferred rates and fee waivers
  • Cash rewards
  • Gift cards
  • Travel
  • Cause and community donations

Available redemption options depend on your program and selected partners.

Designed for Credit Unions

What is Cyder?

Cyder is the best loyalty platform built for credit unions. It gives teams one place to create, manage and automate member offers, incentives, and rewards programs across everyday banking.

Teams use targeted member incentives to encourage a specific action, or ongoing rewards to recognize recurring member behavior credit union wide.

Member Growth & Offer Recommendation

Set your growth priority. Create and launch a recommended offer.

Step One

Opportunity Recommendation

Choose a member growth objective and the actions you want to encourage. Explore recommended offers that support your goals.

Credit Union Growth Objective Target Member Actions

Step 2

Create a Member Offer

Start with an offer goal and use the suggested settings to define who qualifies, what members need to do and what they earn.

Review Recommended Offer Create and Launch Offer

FAQ

A few things to know about Cyder before you explore.

What is Cyder?

Cyder is the best loyalty platform for credit unions. It brings member offers and rewards programs into one place, helping teams simplify offer creation, audience selection, member eligibility tracking, rewards fulfillment and performance reporting.

Explore Cyder hands-on to see how teams can close gaps in the member experience, support member growth and compete more effectively with targeted offers and rewards.

Who is this for?

Cyder is for credit union leaders and teams responsible for member growth and the member experience across retail and digital banking, brand and marketing, and member engagement.

Explore how Cyder can help simplify the work behind your offers and rewards programs.

Do I need to upload member data?

No. The experience uses fictional Lighthouse Credit Union data. You can explore without uploading or connecting any member data.

Will anything I create be sent to real members?

No. You can build and try an offer without contacting real members. Nothing you create here sends communications or issues real rewards.

What can I do once I log in?

See how credit union teams use targeted offers and rewards programs to increase member engagement. Explore recommended offer use cases based on your business priorities, or build an offer to see how audience selection, qualifying actions and rewards come together in one place.

How long does it take?

Get a first look in less than five minutes. Log in and explore Cyder at your own pace, then meet with us to discuss your priorities.

What kinds of offers and rewards programs can Cyder manage?

Cyder supports pre-built one-time offers that reward a specific action, ongoing rewards that recognize recurring member activity, and member perks and incentives. Teams can choose from a wide range of offer types and adapt them to their priorities.

Cyder also helps teams manage member eligibility tracking, rewards fulfillment, program performance reporting and more.

What happens after I explore?

Once you’ve explored Cyder on your own, select Talk with Cyder to schedule a call. We’ll discuss your priorities and how Cyder could support your credit union.

Done looking into Cyder on your own? Meet with us.

Explore Cyder Now. Meet with our team to discuss how our loyalty platform could support your member growth priorities, close key gaps in the member experience and help your credit union compete more effectively.

Talk with Cyder